Paid Search Analysis
Keyword research services and effective paid search analysis are very important in improving your paid search campaigns. Keyword Research. is about finding words and phrases that people are searching for on Google that relate to your business. These are a crucial part of any SEO strategy as they ensure that your website, ranks for the […]
Paid Search Analytics
Paid search analytics track the performance of paid advertising campaigns, particularly those using pay-per-click models on search engines. It measures PPC success to ensure that what is being paid for is working successfully. You might be getting clicks, but they may not necessarily be converting into customers. More importantly, you need to figure out how […]
Best AI Digital Marketing Tools for Businesses in 2025
Let’s dive in and scope out what the hot topics are for digital marketing leading into 2025!
What are the easy keyword strategies for SME’s!
Follow these free tips, step by step, and you will teleport your online presence from last to first on search engines.
So, What Exactly is SEO?
In today’s digital world, establishing a strong online presence is paramount for businesses seeking to succeed. One powerful tool that can significantly impact a company’s visibility on Google and Bing is Search Engine Optimisation (SEO). In this blog post, we will delve into the intricacies of SEO and explore its significance for businesses. From understanding […]
How SEO Leads to More Website Traffic
With any business, the point of having your own website is to create a hub of information about your company, leading to more sales and conversions. Of course, the key to having a successful website is to ensure that old and new customers are regularly visiting the site. The more traffic your website gets, the […]
What is Barnacle SEO?
Search Engine Optimisation (SEO) is a fairly well understood concept these days. The practice of making your website favourable to search engines (predominantly Google) has been a popular form of digital marketing for over a decade, and companies that have invested in this marketing tactic have reaped the rewards for just as long. However, Google’s […]
Google My Business and SEO: Why It’s Important
Did you know that, on average, a Google My Business Profile with over 100 images gets 520% more phone calls than one with fewer than 100? Getting set up on Google My Business might seem like a daunting process, but if you’re serious about SEO, it’s a vital resource that you must take advantage of. […]
Build Trust and Boost Your Online Presence
If you want to rank highly on the world’s leading search engine – Google – you’ll first need it to trust your website. Over the years, Google’s algorithms have evolved, but throughout this time, they have preached the same message – their desire to satisfy the searcher’s intent. Google understands that if the information they […]
Entities in SEO: Hot Topic at Brighton SEO 2019
Content has been dethroned; ‘entity’ is the new King (or Queen) of SEO. In September 2019’s Brighton SEO conference, entities were a core focus for many of the industry’s thought leaders – even within the local SEO sphere. Here, we run through some of the key points you need to know about what entities are, […]
