3 Things You Need to Know About Website Accessibility
Not everyone will have perfect mobility, hearing, or eyesight to navigate a website as easily as those who do. By taking accessibility into consideration when designing or building your website, you increase the number of users your business’ online presence can cater to. The inclusion of accessible features will enhance user experience and allow people […]
The Science of Colour: How To Effectively Use Colour in Website Design
We live in a colourful world. The sky above us is blue, or if you live in the UK, it’s grey (a large portion of the time anyway). The grass beneath our feet is green, and our houses are full of so many different shades of colour, depending on what stuff we own, our personality, […]
The Benefits of Responsive Web Design
Put simply, responsive web design refers to websites that adapt to the size of the screen the visitor is using. If you’ve ever been onto a website that does not feature a responsive design, you’ll know the struggle of attempting to navigate through the site pages. A responsive design puts these pain points to bed […]
How Can I Improve the User Journey on my Website?
A user journey, in terms of web design, is a series of steps a user may take on your website in order to reach a particular goal. User journeys are integral to the process of designing websites, as they help you understand the way users interact with your site. The goal is to make each […]
6 Common Reasons a Website Gets Hacked and How to Prevent It
Hacking a website may seem like a really complex process, but the most common ways that a website gets hacked is through simple security breaches. There’s lots you can (and should) do to mitigate this risk. Just as you would secure your business premises, you need to secure your website, and that responsibility is yours […]
Google’s Mobile First Index: Everything We Now Know
Around nine months ago, we discussed Google’s Mobile First Index. We outlined what the index would do, why it was being introduced, and how businesses and website owners could effectively prepare for it. Beyond that, though, the SEO industry didn’t know too much at that point. The truth is, no-one did. Gary Illyes, of Google, […]
How to Increase Your Website Conversion Rates
Whether you own an e-commerce site or not, your conversion rate is undeniably an integral aspect of your online profile. It can determine the success of your business and offer an honest look into how users are responding to the services on offer. But what is a website conversion rate? With regards to e-commerce sites, […]
