3 Things You Need to Know About Website Accessibility
Not everyone will have perfect mobility, hearing, or eyesight to navigate a website as easily as those who do. By taking accessibility into consideration when designing or building your website, you increase the number of users your business’ online presence can cater to. The inclusion of accessible features will enhance user experience and allow people […]
How to Turn Web Traffic into Paying Customers
Having a new, shiny website for your business is great. It looks awesome. It’s on-brand. And users find it easy to navigate through. Vanity metrics are fab an’ all, especially when you want it to instantly impress, but what’s the point in all that web traffic if no one enquires about your services or buys […]
3 Rules Every Website Needs To Follow
Websites are a crucial part of most businesses these days. They’re one of the best ways we can present ourselves, deliver our message, and advertise our products and services. A lot goes into web design, both behind the scenes and at a front-end level. While every great website is unique in its own right, there […]
How Does Web Design Affect SEO?
With so many websites battling it out for the crucial page one listings on Google’s search engine, SEO (Search Engine Optimisation) has become a vital component for any company with an online presence. As well as the site’s written content being hugely important in improving search engine rankings, the design of a website can also […]
Responsive Web Design – What is it and Why is it Important?
Over the last decade or so, the number of devices with web browsing potential has grown exponentially. Phones, tablets, PCs, laptops, televisions and a host of other gadgets can now find their way onto your website, all of which provide a unique perspective into how it looks. Responsive Web Design allows a website to adapt […]
The Science of Colour: How To Effectively Use Colour in Website Design
We live in a colourful world. The sky above us is blue, or if you live in the UK, it’s grey (a large portion of the time anyway). The grass beneath our feet is green, and our houses are full of so many different shades of colour, depending on what stuff we own, our personality, […]
Importance of Web Design in Digital Marketing
Is Web Design Important in your Digital Marketing Strategy? The short answer is yes; web design is hugely important in digital marketing strategies. A good, strong website has the power to influence and affect user experience, branding, SEO, conversion rate, user interactions and more. In summary, web design plays a vital, impactful role in digital […]
How Can I Improve the User Journey on my Website?
A user journey, in terms of web design, is a series of steps a user may take on your website in order to reach a particular goal. User journeys are integral to the process of designing websites, as they help you understand the way users interact with your site. The goal is to make each […]
6 Common Reasons a Website Gets Hacked and How to Prevent It
Hacking a website may seem like a really complex process, but the most common ways that a website gets hacked is through simple security breaches. There’s lots you can (and should) do to mitigate this risk. Just as you would secure your business premises, you need to secure your website, and that responsibility is yours […]
Mobile and Page Speed: Is It Really Affecting SEO?
Consumers these days are demanding more content, faster and easier than ever before. As the years pass, and technology develops, so does the internet and the user’s demand. It’s 2017 and AI is already replacing some of our jobs, so why can’t this website just load faster? We’re the impatient millennial age and we expect […]
