Boasting an expert content team and years of experience working in digital marketing, we create detailed, authoritative content for our customers to help them build trust online. That’s what content marketing is all about; by creating useful, trustworthy content, you can garner a reputation as an authorty in your industry.
Our team is packed full of content specialists who understand how to plan, research, and then create the kind of high-quality content your customers will respond to. Keep reading to find out more.
Personality is at the centre of everything we do. Throwing standard blog posts and generic social media updates at your audience isn’t going to make you stand out; you’d blend in seamlessly with your competitors and give people no reason to choose you. Successful content marketing is all about creating digital media that captures an audience’s attention while accurately representing whatever image it is you want your company to portray.
That’s why we take the time to get to know you and your company before deciding on a content marketing strategy. We make everything about you, and then share your message with your audience.
We get inside your customers’ heads and ask ourselves what they’re looking for. Then, we make sure you’re giving them exactly what they want. That includes the type of content they’ll respond to, along with the tone, length, frequency, timing, and a whole host of other factors.
Content marketing is about getting you to stand out from the crowd. We do this by crafting highly researched articles, shareable social media content, eye-catching emails, and much more – the difference with us is that it’s all personal to you.
The objective is to entice and engage your audience, going beyond simple content creation. This endeavour involves forging connections with clients and constructing your brand into a reliable font of insights and solutions, rather than being a simple information factory.
Strategic Planning. To design a content strategy that corresponds with your objectives, we begin by analysing your business, target audience, and goals.
That really depends on how you’d like to work with us. We normally just crack on, using our in-house team to create awesome content that we’re sure you’ll love. We can, however, run pieces by you if you’re in a specialist field, or you want to take a look at the initial work we do just to be sure you’re happy (we’re sure you will be!).
As with all of our digital marketing services, we tailor our packages and offerings to suit our customers and their requirements. That extends to checking content before it gets published.
Absolutely! While we also provide tailored SEO packages, every piece of content we create is meticulously optimised to ensure it ranks highly on search engine results, driving organic traffic to your website.
We can’t ever guarantee that a piece of content will rank for certain keywords, but we can (and do) make sure it’s written and structured to give it the best possible chance of performing.
Much like our SEO and social media packages, our content marketing campaigns are all tailored to suit our customers, meaning we can’t provide fixed rates here.
We tend to price them similarly to our SEO packages, but need to factor in the required time, expertise, and resources when making that decision. Contact us to discuss your requirements, and we’ll be able to talk pricing with you from there!
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