Content Marketing

We produce high quality content that is consistent, applicable and useful, to make sure that your business is attracting and maintaining the right customer audiences. We use a range of content marketing in the form of tweets, statuses, articles, guest blogs, infographics, videos, quizzes, and much more. Content marketing is less likely to be viewed as an advertisement, but more a form of news sharing and a passing on of valuable information to customers. This gives your business the perfect opportunity to increase user engagement and become an industry leader. Because we manage all of your social accounts we are able to keep your brand and message consistent on all marketing channels. We can target your campaigns towards industry and seasonal trends, and even use it as a means of recruitment.

 

We are able to arrange meetings and create detailed marketing plans to understand your target market and goals on a greater degree. We have our very own in-house development team and content marketing team that work closely together to create high quality content for your business. To ensure that we are constantly improving your content and business’s performance, we fully track and measure your data using Conversion Rate Optimisation (CRO) data. Using CRO (Conversion Rate Optimisation) gives your business the opportunity to understand what customers are seeking when they click on your website and then providing these needs for them. A higher conversion rate means a greater ROI (Return On Investment) for your business. It is also more cost effective to retain a higher percentage of your customers that have already visited your website.

 

Integrating content marketing into your business strategy can contribute to the overall success of your business. Our services have the potential to strengthen your business’s brand and optimise more sales. This is why we are offering a free booking consultation as part of our service, to discuss great ideas, as well as understanding how content marketing can add great value to your business. If you’d like to see some examples of the content marketing we’ve provided for our current clients, take a look at our Case Studies.

 

If you’d like to find out more about our content marketing services or any of the services Active Internet Marketing (UK) can offer your business, give us a call on 0800 772 0650 or you can send us an enquiry on our Contact Us page, and a member of the team will get back to you within one working day.

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