Tye Architects was established as a one-man architect team in 2002. Now they are a full team of expert architects who are leading huge residential projects all across the country and overseas. Their building projects typically value between £125k up to £3 million. With how high they were rising in the industry, it was important that their marketing and SEO rose just as high. That’s where we came in.
As a company that serves the UK as a whole, it was important to create an effective marketing strategy for Tye Architects. National competition is tough. So our goal was to get Tye Architects to the highest position on Google search results as possible, especially in areas that they were particularly skilled in. We aimed to bring in more inquiries through increased website exposure and traffic.
Working closely with the marketing team of Tye Architects, we helped produce a wealth of content for the website, targeting specific areas where we knew Tye Architects would rank well. We conducted thorough market research for Tye Architects, creating the most effective marketing solution that would help them rank nationally.
One way to increase a website’s likelihood of ranking high on google is domain authority. This shows that a website is trusted on Google and that it has backlinks to prove its trustworthiness. This was one of the tasks we set to boost Tye’s rankings. We launched a backlink and citation campaign to create a good number of backlinks for Tye Architects which increased their domain authority.
We also contributed to content production on the site with a regular blog showing company news and going into detail about common architectural topics.
Tye Architects’ website has seen some heavier traffic since joining Active Internet Marketing.
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